Ongoing Management and Review
Content publishes and I watch what happens. A monthly report on what performed, what didn’t, and what changes.
Production
Content gets planned, written and scheduled. Calendar, caption copy and a shot list.
Strategy
The plan gets built before anything posts. Content pillars, platform priorities, cadence, and the metrics we measure against.
Audit and Research
I go through your accounts, analytics and competitors. You get an audit report with your baseline and the opportunity.
Discovery
A conversation about your business and goals. You get a written scope that spells out what we’re doing and why.
Every engagement
What you do. What I do.
You
✓
Show up on camera when the shot list says so
✓
Read the week’s queue and approve or comment
✓
Tell me when something changes in the business
You get the final say on what gets approved and what needs edits.
Me
✓
Strategy, pillars, and the quarterly plan
✓
Calendar, captions, design, editing, scheduling
✓
Community management, reporting, and the next call
Everything that is not the three lines above.